Hyperbolic discounting: Why it is so hard for some to stick to their self-promises?

Nelson Vergel

Founder, ExcelMale.com
Good read.

"Still keeping up your New Year’s resolutions to make it to the gym every day and eat healthful food? Congratulations, you have officially made it past “Fall Off the Wagon Day.” Defined as the second Saturday in February, it is the date on which, according to analyses of gym attendance and fast-food sales, most people tend to give up on their resolutions."

 

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